How to Rank Higher on Google for Difficult Keywords

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If you're struggling to rank for your most popular keywords, you should consider targeting the toughest ones. These keywords can be the foundation of your business, but they may take longer to rank for. For example, if you're a car dealership, you might want to optimize your website for keywords related to your service center. Auto repair-related keywords are often extremely difficult to rank for. In this article, I will share you the knowledge to rank higher on Google for difficult keywords.

Semrush's keyword difficulty metric

Keyword difficulty is a measure of how difficult it is for a website to get to the top 10 on Google. It is calculated as a percentage between 0 and 100, and the higher the number, the harder it is to rank. There are a variety of factors that go into calculating keyword difficulty. These include the number of referring domains pointing to the ranking URL, the ratio of dofollow/nofollow links, and the SERP-related qualities of the keyword.

Using Semrush's keyword difficulty metric will help you find the right keywords to rank for. You can compare the difficulty of different keywords side-by-side to determine which ones are the most difficult to rank for. By using this metric, you'll have a clear idea of which keywords will work best for your website.

Eyeball method

The Eyeball method is an SEO technique that you can use to rank higher on Google for difficult keywords. It is based on looking at the quality of the content on a site linked to. The content should be relevant and hyper-focused on the search intent of the user. The more relevant the content is to the user's intent, the higher the chances are that it will rank.

There are three factors that determine keyword difficulty: competition, market trends, and audience preferences. These factors will determine how difficult a particular keyword will be to rank for. The keyword difficulty score will tell you whether the keyword is challenging or easy to rank for.

Analyzing the SERPs

Analyzing the SERPs is an important step in keyword research. By analyzing the search queries and search intent of a given keyword, you can determine the relevance of that keyword. You can use this information to improve your SEO strategy. In addition to keyword research, SERP analysis can help you determine whether a certain keyword group has high competition.

For instance, if you are targeting a difficult keyword, try putting the focus on optimizing the top organic results. These results are likely to generate the most clicks. Big brands are constantly striving to improve their SERPs and increase their Share of Search on Google. By analyzing SERPs, you can learn how to improve your SEO and increase your chance of getting a high placement on SERPs.

Backlink profile

If you are starting a new business and have trouble getting traffic, it may be helpful to learn how to rank higher on Google for difficult keywords. High-search-volume keywords can be difficult for smaller businesses to rank for, so it's best to focus your attention on the most competitive keywords.

Keyword difficulty is a major factor in your SEO strategy. It can impact your strategy and resource planning. Understanding your keyword's difficulty will help you target your efforts efficiently and get your team's support. You can use this information to make your website more visible to consumers. Ultimately, it can make the difference between being visible and not.

Research relevant links in the media, blogging, and Internet marketing industries. Adding relevant links to your website can increase your backlink profile, which is vital for search engine rankings. Using tools like Problogger can help you identify these links. These links are important to your site's ranking, as they increase your Link Influence Score, which is a measure of the influence your links have over the pages linked to them. The higher your score, the better.

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Search intent

If you want to rank higher on Google for difficult keywords, you will need to make sure you invest some time and effort into the process. Investing in the content of your website is important. Google wants to see authoritative content from credible sources. It emphasizes E-A-T - expertise, authoritativeness, and trustworthiness - when ranking websites. It is more important to invest in these elements than in making pages longer and adding more content. The exact formula for this will depend on your website's authority in the space, your ability to acquire backlinks, and the resources you can devote to the search intent.

Another way to find difficult keywords is to use a tool such as Semrush to analyze the search results. This tool will tell you how many other sites are ranking for your keyword, and how many of them have backlinks. It can also give you an idea of the competition for the keyword and how much competition you will face.